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- Product code: 166097
- ISBN: 2880468051,
ISBN13: 9782880468057,
160 pages, paperback
Published by RotoVision on 2005
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Description of Branding |
"This fascinating book examines the worldAEs most innovative branding projects both with big budgets and small" "Icograda, eNews" Branding: From Brief to Finished Solution explores the creative and technical process behind a range of international branding projects. Covering brand identity, development, extension and on-screen treatment, these highly original and innovative solutions have been drawn from around the globe to give a picture of contemporary branding practices. This is the definitive resource for anyone involved in the branding process.
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