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E-Commerce 2009: International Version by Kenneth C. Laudon,Carol Guercio Traver
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E-Commerce 2009: International Version [Paperback]

Business, Technology, Society

by Kenneth C. Laudon and Carol Guercio Traver

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Summary of E-Commerce 2009: International Version

For the undergraduate and graduate e-commerce course in any business discipline. This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce to provide a coherent conceptual framework for understanding the field: technology change, business development, and social issues.

Title Information

ISBN:
9780135027141
Pages:
904 pages
Format:
Paperback
Product Code:
277159
Publisher:
Pearson Education (US)
Published:
28/11/2008
Edition:
5th International edition

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